BioMedia.
Leveraging AI for efficient wildlife media management and analysis

Contextual Inquiry

Saas

An AI-powered web app designed for wildlife researchers to efficiently manage and analyze large volumes of images and videos with smart tagging and organization features.

BioMedia.
Leveraging AI for efficient wildlife media management and analysis
Leveraging AI for efficient wildlife media management and analysis

Saas

Contextual Inquiry

An AI-powered web app designed for wildlife researchers to efficiently manage and analyze large volumes of images and videos with smart tagging and organization features.

Timeline
Timeline

12 Weeks

12 Weeks

12 Weeks

Deliverables
  • User journey map

  • Research report

  • Concept sketches

  • HiFi Prototype

  • User persona

  • User journey map

  • Research report

  • Concept sketches

  • HiFi Prototype

  • User persona

  • User journey map

  • Research report

  • Concept sketches

  • HiFi Prototype

  • User persona

Team
  • Sharvil Kotian - UX Researcher

  • Rucha Naik - UX Researcher

  • Nishad Patne - UX Researcher

  • Tanmay Godekar - UX Researcher

  • Myself- UX Researcher & Designer

  • Sharvil Kotian - UX Researcher

  • Rucha Naik - UX Researcher

  • Nishad Patne - UX Researcher

  • Tanmay Godekar - UX Researcher

  • Myself- UX Researcher & Designer

  • Sharvil Kotian - UX Researcher

  • Rucha Naik - UX Researcher

  • Nishad Patne - UX Researcher

  • Tanmay Godekar - UX Researcher

  • Myself- UX Researcher & Designer

Context
Context

Conservation efforts are taken at ASU campus to save Burrowing owls.

Conservation efforts are taken at ASU campus to save Burrowing owls.

College of Integrative Sciences faculty, students, staff, alumni and community volunteers have partnered with Wild at Heart Raptor Rescue to build, monitor and maintain burrowing owl habitats at the ASU Polytechnic campus and introduce owl pairs who need rehoming.

College of Integrative Sciences faculty, students, staff, alumni and community volunteers have partnered with Wild at Heart Raptor Rescue to build, monitor and maintain burrowing owl habitats at the ASU Polytechnic campus and introduce owl pairs who need rehoming.

College of Integrative Sciences faculty, students, staff, alumni and community volunteers have partnered with Wild at Heart Raptor Rescue to build, monitor and maintain burrowing owl habitats at the ASU Polytechnic campus and introduce owl pairs who need rehoming.

Problem

Researchers face logistical and data management issues that impeded their productivity.

Researchers face logistical and data management issues that impeded their productivity.
"One of the most tedious tasks in our research is sifting through the multitude of images and videos of animals and birds captured by our field cameras."

"One of the most tedious tasks in our research is sifting through the multitude of images and videos of animals and birds captured by our field cameras."

- Professor from ASU Life Sciences

- Professor from ASU Life Sciences

After talking to many researchers and professors who carry out this research, we learned that logistical challenges and data management issues have impeded their progress. Boiling down the research data using the 5 Whys Approach.

After talking to many researchers and professors who carry out this research, we learned that logistical challenges and data management issues have impeded their progress. Boiling down the research data using the 5 Whys Approach.

How might we :

Make the process of collaborative data collection quicker and easier for researchers?

Solution

Web-based application automating media analysis

Web-based application automating media analysis
Image and Video Retrieval
Implement automated tagging of media, advanced filtering and a robust search feature for efficient content discovery.

Implement automated tagging of media, advanced filtering and a robust search feature for efficient content discovery.

Sorting and organizing
Create customizable folders to organize media and provide a timeline view to easily sort images and videos.

Create customizable folders to organize media and provide a timeline view to easily sort images and videos.

Collaborate with team members
A shared workspace where team members can collaborate in real-time, view and comment on each other's findings.

A shared workspace where team members can collaborate in real-time, view and comment on each other's findings.

Live Demo
Live Demo

Mapping relation between duties, goals and pain-points of researchers

Mapping relation between duties, goals and pain-points of researchers

Mapping relation between duties, goals and pain-points of researchers

Show me the research behind this!

Introducing: BioMedia

Introducing: BioMedia
  1. AI Powered smart detection and tagging
Live Demo
Feature Overview
Live Demo
Feature Overview
Live Demo
Feature Overview
Live Demo
Live Demo
  1. Media management and analysis
Live Demo
Live Demo
Live Demo
Feature Overview
Live Demo
Feature Overview
  1. Quick search and collaboration 
Live Demo
Live Demo
Live Demo
Feature Overview
Live Demo
Feature Overview
Testing and Evaluation
Testing and Evaluation
Testing and Evaluation

Quantifying researchers' experience of using BioMedia.

Quantifying researchers' experience of using BioMedia.

To determine how BioMedia ranks in terms of ease of use and adequacy with our user's needs, I conducted the UMUX-Lite Survey which is a type of usability testing consisting of two 5-point rating scale questions.

8 researchers answered two questions about the BioMedia's interface and functionality:

  • This application meets my needs.

  • This application is easy to use.

To determine how BioMedia ranks in terms of ease of use and adequacy with our user's needs, I conducted the UMUX-Lite Survey which is a type of usability testing consisting of two 5-point rating scale questions.

8 researchers answered two questions about the BioMedia's interface and functionality:

  • This application meets my needs.

  • This application is easy to use.

UMUX- Lite scale from 0 - 100

UMUX- Lite scale from 0 - 100

My Learnings
My Learnings
My Learnings

Prepare follow up questions. Anticipate derailed conversations.

Prepare follow up questions. Anticipate derailed conversations.

During my first interview, I had prepared the main questions but didn’t account for the various ways the interviewee might respond. I also didn’t plan any follow-up questions. When the conversation deviated from my prepared questions, I found it challenging to steer it back on track, leading to a less effective interview.

During my first interview, I had prepared the main questions but didn’t account for the various ways the interviewee might respond. I also didn’t plan any follow-up questions. When the conversation deviated from my prepared questions, I found it challenging to steer it back on track, leading to a less effective interview.

Stick to convention

Stick to convention

While designing the interface, I aimed for it to be novel and different, but ultimately, I chose a layout and interactions that researchers would find familiar. The final design is inspired by tools they use daily, such as Google Photos and Dropbox.

While designing the interface, I aimed for it to be novel and different, but ultimately, I chose a layout and interactions that researchers would find familiar. The final design is inspired by tools they use daily, such as Google Photos and Dropbox.

©Copyright 2024 All Rights Reserved

Made with love and patience

©Copyright 2024 All Rights Reserved

Made with love and patience

©Copyright 2024 All Rights Reserved

Made with love and patience